Remixing Media, ©ritiquing Culture FIG Instructor and Assistant

Male Professor Portrait
FIG Instructor: Andre Sirois - Department of Cinema Studies, College of Arts and Sciences

The bulk of my research broadly looks at the nature of technical and cultural innovation in general. Specifically, I look at DJ culture and technology as an example of how creativity is the byproduct of a network of people, products, brands, etc. My work addresses the relationship between DJ culture and the industries that serve it, and focuses on the manipulation, exchange and rights associated with intellectual properties in this context. While most scholarship suggests that hip hop DJs manipulate intellectual properties and are “criminals,” I explore how DJs themselves are intellectual properties that are manipulated by the industries in product R&D and in marketing.

This interest has also led to me co-founding DJistory and the DJpedia Archive, which is a nonprofit devoted to DJ culture, history and technology. The Archive has over 100 historically and culturally important DJ mixers, from the disco era to the present. Eventually this will be an online wiki and interactive museum, as well as a physical exhibit. One of the highlight items in the Archive includes a pair of original Technic SL-1200 turntables that belonged to Disco King Mario and were used by Afrika Bambaataa, considered one of the most important hip hop DJs and pioneers of the art, in his first DJ battle in 1976.

I’m also working on numerous other projects, which include a coffee table styled book on DJ mixers, featuring pictures from the Archive and the stories behind the mixers from the DJs involved.

Email: asirois@uoregon.edu

 

FIG Assistant: Mya

Hi there! My name is Mya, and I’m so excited to be your FIG Assistant this year! I’m currently a junior at the UO, majoring in Product Design and minoring in Sustainable Business. I’m originally from Salem, OR, but I’ve come to love the energy and community here in Eugene. When I’m not on campus, you can find me outside soaking up the sun (whenever there is any), playing games, hanging out with friends, or doing any number of my random hobbies, such as painting, snowboarding, hiking, baking, thrifting, or checking up on my plants. I’m here to help make your transition into college life as smooth and fun as possible. Whether you have questions about classes, getting involved on campus, or just need someone to talk to, I’ve got your back. Never hesitate to reach out, I am always here to chat! Can’t wait to meet you this fall and help you through your first term as a duck!

Want to connect with your FA? Email figs@uoregon.edu to get connected! 

 

FIG Assistant: Lucie

Hey there! My name is Lucie, and I am an advertising student from Portland, OR! I was in the Hip Hop FIG my freshman year and absolutely loved it and am so excited to be returning as a FIG Assistant. In my free time I enjoy hiking around the Eugene area, getting boba at T4, and catching up with my friends and sorority sisters!

Some fun facts about me is that I have 5 cats, I love matcha, I’m a music and movie nerd, and I have been to Australia! I am looking forward to meeting all of you in the fall, and I hope we can make it a memorable term. Whether it be for music recommendations, questions about campus, or even just wanting to chat, please don’t hesitate to reach out to me, I’d love to yap. See you all soon!

Want to connect with your FA? Email figs@uoregon.edu to get connected!